Business Challenge

A mobile self-service solution for customer care becomes vital for busy users on the move. Enterprises must offer customers a means to manage their own subscribed customer services quickly from their handsets at any time. All organizations place emphasis on good customer services, without it, they know they will not be successful nor outshine their competitors.

The ever-widening range of increasingly feature-rich mobile handsets and evolving mobile technologies make the case for mobilizing customer services to leverage the extraordinary opportunities for organizations in an entirely new mobile channel with multimedia mobile customer self-service solutions. The mobile operator, banking, government administration sectors and large enterprises both improve their current level of customer services and make the most of this new channel. Agile mobile self-service customer care solutions extend their reach and increase end-user satisfaction with a compelling multimedia user experience on their handsets.


Interactive Mobile Customer Self-Service with Movidilo Care

Movidilo Care delivers complete mobile self-service customer care complementing existing channels such as IVR, call centres or web. It does not just integrate with these channels, but innovatively merges them seamlessly in the mobile channel itself and allows customers to switch back and forth across channels at the mobile interface. Excellent usability is achieved with well-designed and practical goal-oriented problem solving. A compelling user experience is offered with a feature-rich mobile graphical user interface for self-management in mobile customer services—for all kinds of enterprises and also for mobile banking services.

The solution is also integrated with the client’s existing corporate business processes and customer relationship management (CRM) systems. End users can perform all customer services actions right from their handsets and know that everything will be kept up-to-date instantly at the other end. It also means that enterprises can offer users the right content in their mobile interface by using advanced customer segmentation and personalization features.

The customer’s user experience is the only factor that helps companies gain and sustain competitive advantage. By offering end-users instant interactive control from their handsets in a user-friendly mobile multimedia and multimodal interface, Movidilo Care boosts customer satisfaction and frees up agent-based customer services.

Key Benefits and Highlights

  • Cost reduction: decreasing dependency on call centres
  • Raised customer satisfaction: through exceptional user experiences with multimedia mobile solutions
  • Reduced churn and increasing loyalty: higher satisfaction retains customers and boosts commitment
  • Simplicity and usability: no learning curve and instant responsiveness in a rich multimedia interface
  • Compelling user experience: achieving desired outcomes in less time encourages reuse
  • Enables a real multichannel experience: the mobile interface offers a unified access point to other channels
  • Extend enterprise systems: with mobile self-service integrated with corporate business processes
  • Configurable segmentation and personalization: based on user experiences and existing corporate CRM data
  • Constant mobile user behaviour tracking: also feeding back into the existing corporate systems to improve customer management
  • Supports novel promotional services: engaging a new channel for marketing campaigns
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